About Qube Catalyst

I'm Pearl Oguchi, founder of Qube Catalyst. I help founders turn messy app builds into launch-ready products that actually work.

I bring 20+ years of experience steering complex software releases end-to-end, including 8 years at Meta working across engineering, product and delivery teams to make sure what gets built actually works for users and the business.

My work there involved being embedded across the end-to-end development processes of applications used by billions of people across the world; from early ideas to launch, seeing exactly where things break and how misaligned teams create chaos.

Now I focus on non-technical founders and lean teams who are building serious products without a dedicated technical lead. You shouldn't have to become an engineer to get a product that behaves well and makes sense in the real world.

Pearl Oguchi

Why Q³ Exists

Most founders building an app without a technical lead run into the same problems: they're paying for development, but they can't see what's really happening. Demos look fine until they don't. User flows feel slightly off but you can't quite articulate why. Deadlines slip. Decisions are made that don't make commercial sense. And then you're asked to test it.

You're responsible for the product, but nobody has given you a clear definition of "ready," "safe," or "good enough." You just want it to work.

Q³ exists to fix that gap.
I give you the technical clarity, product insight and leadership you need to build and launch a product that actually works in the real world, not just in a demo.

What's Actually Happening (But Nobody Says It)

Most non-technical founders building apps are stuck between two worlds: you're expected to lead a technical product, but you don't have the technical visibility or language to challenge decisions.

Your agency or freelancer shows you a demo.

You hope it's good.

You guess at priorities.

You sign off changes you're not truly confident in.

And then, near launch, everything unravels.

Q³ steps in long before that point.
I help you cut through the noise so you can see what’s being built, why it matters, and how each decision affects the product you’re trying to deliver. I also strengthen the quality of the work and keep the build aligned with your users and your business goals, so you stop guessing and start leading.

How Q³ Fixes This

You get clarity from the very beginning

Whether you’re still shaping your idea or already knee-deep in development, I help you define what’s being built, why it matters, and how it should work in the real world. You get a clear foundation before money gets wasted.

You see your product through real users, not demos

From the first prototype to the final build, I walk your key journeys end-to-end and expose the gaps your users will hit: friction, confusion, misaligned features, missing flows. You stop being surprised at the end.

You get priorities backed by evidence, not opinions

As the product evolves, I rank every issue by severity, business impact and user risk. This gives you calm, structured decision-making from inception to launch with no more firefighting or guessing.

Your agency or team gets tighter direction

Agencies, freelancers or internal devs get clearer expectations, sharper feedback and practical guidance. Alignment stays tight, and the product moves forward instead of sideways.

You know exactly when you're ready for launch and when you’re not

I help you define what “launch-ready” means for your product: stability, usability, coherence, trust, and commercial viability. You don’t go to market on gut feel, you go with confidence.

You gain a strategic partner across the whole journey

Not just on launch day. I support you through the entire lifecycle, shaping early decisions, reviewing each iteration, identifying risks, and making sure the product you bring to market actually matches the promise you’ve been selling to users and investors.

Services

Quality review

Micro Confidence Review

A light-weight pass on the most imortant features of your product, to give you that extra confidence boost for your launch

A focused micro-service that examines your 3–4 of your product's most critical user flows. You'll get clear descriptions of what's breaking or confusing for users, severity-based priorities tied to impact on conversion and trust, and a same-day action plan your team or agency can act on immediately.

Partnership collaboration

Fractional Launch Partner

End To End Strategic Partner From Conception To Go To Market

I act as your part-time product partner across the entire roadmap by helping you define your product from the lens of your users, plan feature development, including quality checks, prioritise what matters most, and keeping what ships aligned with what customers and stakeholders actually expect.

VerAIQ

VerAIQ

Your Self Serve Launch Compass

A self-serve web tool for non-technical founders who've been left to "check it themselves".

VerAIQ turns your answers into a structured readiness view so you can have confident, informed conversations with your build team or agency.

The Transformation

Founders who work with Q³ go from:

guessing → understanding
hoping → knowing
firefighting → leading
feeling blind → seeing everything early
feeling alone → having real technical partnership